Straightforward answers to the questions we get most.

Series A–D or PE-backed B2B SaaS brands spending $10K–$1M per month in paid media, with product-market fit and at least one in-house marketer to help with internal alignment.

Our management fee is based on your monthly ad spend. We do not have fixed retainer tiers. Pricing is discussed on your strategy call based on current spend level and program scope.

LinkedIn, Google, Meta, YouTube, Bing, Reddit, and ChatGPT Ads. We recommend channels based on your ICP, budget, and goals. Not every program needs every channel.

On average onboarding takes about 3 weeks, depending on your ad budget and the number of channels being managed. However, as soon as we complete our audit we'll be able to start making some initial optimizations on your existing program. In addition, we can always talk about a phased launch to help speed onboarding along.

No, we work on a monthly basis with a 30-day out or you can agree to a six-month contract with a 10% discount.

Salesforce and HubSpot. CRM connection is part of every engagement because it is how we grade performance.

Most B2B agencies pick a side. Performance shops chase the 5% of buyers who are ready to buy today, and brand shops build awareness they can't tie to pipeline. Omni Lab runs both at once. We reach your buyers before they're in-market, capture them efficiently when they are, and judge every dollar on what shows up in your CRM.

We're also the only agency we know of with a proprietary AI platform, OmniOS, that automatically flags performance anomalies, paces budgets, and connects directly to your CRM to tie campaigns to pipeline. We only work with B2B SaaS, we run structured tests every month instead of guessing, and clients stay 14 to 16 months on average without long contracts.